South Sound Proud was started by a group of community supporters from local businesses and organizations. We created the South Sound Proud mountain badge and Live Like the Mountain Is Out campaign in honor of our industrious neighbors, enthusiastic friends and lively community. It is currently being held in trust for community use by Premiere Media Group. We encourage you to foster the proud spirit of the South Sound by continuing the legacy of this campaign through your own, personalized efforts. (Just, please, follow a few guidelines!)